Least known of my favourite management and career gurus but none-the-less inspiration is Michael Porter. Having worked for major corporations and run my own consultancy, I realise how important business strategy is. To be honest I thought less about business strategy in my corporate roles than when I worked for myself. Having run through the important career and financial decisions with my career advice expert, Sarah Berry of Career Consultants, I began to develop a strategy along the lines that I know Michael would have been proud of. Although Michael Porter analyses the strategies of countries and major corporations, it doesn’t take much to translate his ideas into small companies and self employed people like myself.

Round we go and back to Stephen Covey for one more quick reminder